Email and SEO strategies are your “long-haul” players that will continually bring you a steady stream of qualified leads as long as you leverage tools and automation when you set them up.
No matter what you’ve heard or read, Email Marketing has been and will continue to be a solid tool that will help you grow your client base long-term. It can shoulder the work in building your brand, educating your prospects, exciting your leads, and nurture your client relationship. Leverage this powerhouse to guide your prospects through all your steps to the sale.
And for local businesses, it’s absolutely critical to leverage local SEO and your Google My Business property so you can capitalize on the thousands of local prospects actively searching for your products and services.